Online Video Ad Company Jivox Names WatchNBuy.com Advertiser of the Month
San Mateo, CA (PRWEB) July 21, 2008 -- Jivox (http://www.jivox.com/index.html), a self-service online video advertising platform for local businesses, today announced that WatchNBuy.com (http://www.watchnbuy.com/Default.aspx) has been named the Jivox June 2008 Advertiser of the Month. The new interactive online shopping service is being recognized for its innovative use of the Jivox online video advertising platform to promote a wide range of consumer products to highly targeted audiences.
WatchNBuy.com is a recently launched San Antonio, Texas-based interactive online shopping service that shows videos of products to help consumers make a more informed decision when purchasing an item. WatchNBuy.com displays original video content of items "in action" and enables consumers to click on items in the videos to buy them. The site features a wide range of specialized products such as monogrammed diaper bags, artisan pottery and UV protective clothing for children.
WatchNBuy.com has found that consumers searching for specialized items are generally very motivated to make purchases, but reaching these elusive audiences required WatchNBuy.com to expand the number of opportunities for its promotional content to be viewed by the right buyers. WatchNBuy.com had experimented with a number of online advertising solutions but has been disappointed with the results, as well as poor targeting capabilities and a universal lack of customer service. In addition, the pay-for-click pricing models of these online advertising solutions generated high costs for WatchNBuy.com's initial campaigns.
Not content with these solutions, WatchNBuy.com employed the Jivox online video advertising platform for a test campaign to promote MyBackYardFireplace (http://www.watchnbuy.com/Home-and-Garden-Backyard-Fireplace-C83.aspx), a company offering a high-quality, low-cost, portable backyard fireplace. WatchNBuy.com edited down original video content it created for MyBackYardFireplace to fit the Jivox video ad format and deployed the repurposed content on the Jivox ad network. The company has been pleased with the initial campaign.
"The great unknown of selling on the internet is how to tap into the right audience, and Jivox's targeting capabilities are helping WatchNBuy.com solve that crucial challenge," said George Siegal, chief executive officer of WatchNBuy.com. "Jivox is genuinely concerned with the success of our campaign, working with us to find a winning formula for repurposing our content on its advertising network and offering a pricing model that creates real value."
The wide reach of the Jivox publisher network gives advertisers seeking to connect with specific audiences access to highly targeted demographic groups. The platform also provides an easy tool for loading existing creative content for online video ads to the Jivox advertising network and a pricing model that is ideal for small businesses looking for a cost-effective way to promote products and services.
"WatchNBuy.com is a great example of how a small business can test drive the Jivox network to see if we can deliver the right consumers," said Jivox founder and CEO Diaz Nesamoney. "WatchNBuy.com also demonstrates how advertisers with existing creative content can easily reuse their material on our network."
About Jivox
Jivox, the self-service online video advertising service for local businesses, gives smaller and local advertisers access to online video advertising by making it easy to create, target and deliver online video ads. The Jivox platform combines a video ad creation tool, proprietary targeting technology, sophisticated reporting capabilities and a growing network of publishers to offer advertisers a complete, do-it-yourself service for online video advertising. Founded by Diaz Nesamoney, the visionary entrepreneur behind technology success stories Informatica and Celequest, Jivox aims to bring the power of online video advertising to the mass market. Jivox is a privately held company based in San Mateo, Calif. For more information about Jivox, please visit www.jivox.com.
# # #
Free Articles:
Cut, Sew and Blog - Fashion Designer Malcolm Harris Debut's New Video and Text Blog
Fashion Designer Malcolm Harris of the emerging luxury brand Mal Sirrah announces the September 5th, 2007 debut of his company's daily video and text blog, Cut, Sew and Blog. This launch will coincide with the first day of Mercedes Benz's New York Fashion Week. The Mal Sirrah Spring/Summer 2008 Collection will also be available for viewing on Cut, Sew and Blog.
Video Blogging Made Easy -- Professional Video Blog WordPress Theme Makes Inserting Videos on a Blog As Easy As 1-2-3
Tuesday, March 18th, 2008 will mark a truly historic moment in the history of video blogging. Beginning at 1pm on this day, Ben Cope, The Internet Genius, will release the Video Blog Dream Theme, a premium WordPress theme designed exclusively for video bloggers.
The Video Blog Dream Theme makes it easy for blog owners to insert videos on their site, without having the hassle or frustration of trying to copy and paste the HTML embed code.
UK Bingo Site Launches Video Channel and Video Blog
The release looks at how events in the online bingo world have inspired the web master at Playing Bingo to create his own You Tube channel and Video Blog. The video blog is aimed at UK bingo players and encourages them to get involved and post their own Bingo videos.
DVDVideoSoft Releases Free Video Dub -- Free Lossless Video Editor
DVDVideoSoft -- an Internet resource dedicated to free software, multimedia software guides and tutorials -- has just released new video-editing software called Free Video Dub.
Launch an Automotive Video Blog or Video Channel Using PowerTV Online
Automotive enthusiasts, video bloggers, and car forums can use PowerTV Online to launch their own video blog, video channel, or Web TV Channel for free on automotive performance!
New Version of VZOchat, a Free High-Speed Video Messenger, is Available for Video Chatting
Join the constantly growing community of more than 220,000 users of VZOchat worldwide at vzochat.com. They all have seen what real video chatting is, and now it is your turn. The VZOchat technology streams video in such a way that even a slow Internet connection can no longer be a problem.
NewBlue Cartoonr Offers Free Cartoon Effect Plugin and Transforms Video into Animation for Free
High-end cartoon effects are no longer the exclusive domain of Hollywood big boys thanks to video effects plugin creator NewBlue, Inc. Now anyone using leading desktop video software can animate live-action video by downloading NewBlue Cartoonr, the company's fast, easy and free way to give scenes a cartoon look.
Convert and Compress QuickTime Videos with Free MOV Video Converter from FXBear
FXBear Software Solutions (www.FXBear.com) today released a free MOV video converter, allowing users to convert QuickTime videos to other popular video file types. The free downloadable software is also capable of compressing QuickTime videos.
The Internet’s First How-To Video Blog About Search Marketing
Web Marketing Watch, a new daily video show online, gives visitors search and online marketing tutorials in easy-to-digest 3-7 minute visual spots.
Where To Get Broadband Quality Online Videos & Video Podcasts About World Travel For Free
If you are looking to find broadband quality online videos and video pod casts about good holiday destinations and world travel on the internet for free, then please read our free guide below which will save you time searching on the web and will give you some great websites to investigate further.
New Versions of Free Video Editing Software, Video Converters Available at DVDVideoSoft
DVDVideoSoft, an independent software vendor, announces the bulk update of its free video editing software. This site also provides a free video converter and multimedia software guides and tutorials.
Watch interesting music videos, extreme sports video, and crash video online through Video Tubes
Internet has gained its popularity amongst every individual. Every one including kids enjoys surfing on Internet. Do you have missed your favorite television program? Do you wish to watch your favourite videos, music online? Now all your questions come under one roof. Video tubes are the solution to all your questions.
Learners Crochet Video - How To Get Free Beginner Crochet Video
An interesting fact I'd like to share with here, in middle French the term croc or croche stands for hook Precise history narration is not as easy task, yet from evidence available as reference some where in 1800s Europe was introduced to crochet
Birthday Video - Turn Your Childs Party Video Into A Fun Music Video
Kid Birthday Party - Birthday VideoMost people shoot some random video of their child's birthday party, then toss the video in a drawer and forget about it.Hey, we're talking about some precious video of an important event in your child's life.
Free Video Editing Software, Video Converter Available at DVDVideoSoft?s New Web Site
Announcing the launch of dvdvideosoft.com, a Web site where one can gain access to free video editing software and a free video converter. Making videos has never been easier or cheaper.